Featured interview
Meson CEO Jonathan Kwok on the future of warehouse execution
In a video interview with Logistics Viewpoints, Jonathan Kwok shares how WMS, automation, robotics and AI are coming together, and what it takes to make them work as one on the warehouse floor.
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Choosing a warehouse management system used to be mostly a question of features. Today, most warehouses also run automation, robotics, control systems and, more and more, AI. The harder question now is whether all of those pieces can run reliably as one system.
That was the starting point for a recent conversation between Logistics Viewpoints and Meson CEO Jonathan Kwok. Speaking from Meson’s experience across more than 1,300 customers and over 6,200 logistics centres, he discussed integration, configurability, AI and the company’s next stage of growth.
Key themes
Four ideas from the conversation
What Jonathan Kwok sees shaping the next phase of warehouse execution.
01
Integration comes first
WMS, automation, robotics and controls now have to run reliably together. Making them connect is a core requirement, not an afterthought.
02
Configure, don’t customise
Configurability gives operations room to adapt without the added complexity and long-term maintenance that heavy customisation brings.
03
A practical AI roadmap
Jonathan outlines Meson’s AI roadmap and where new AI capabilities fit into the wider evolution of warehouse execution.
04
Growing in North America
Meson is expanding into North America, and Jonathan explains how it plans to compete in an established WMS market.
In practice
Lessons from a complex FairPrice project
The interview looks at Meson’s implementation for FairPrice in Singapore, a complex project in a demanding operating environment.
Jonathan uses it to illustrate the practical considerations that come with deploying warehouse technology where operations are demanding, and why implementation experience matters as much as the software itself.
The bigger picture
Features alone no longer set vendors apart
A central message of the interview is that good functionality is now expected. When a WMS runs a mission-critical operation, buyers are judging the whole partner, not only the product.
- Proven customer references
- Implementation capability and experience
- Dependable ongoing support
- A system architecture built to connect with automation and other systems
Beyond the feature listWhat to weigh when choosing a WMS partner.
Looking ahead
As software and operations converge, how companies choose a WMS is changing
For supply chain leaders, the interview offers a practical view of what to look for as software, automation and day-to-day execution become more closely connected.
It also follows a strong year of independent recognition for Meson, including a place in the Logistics Viewpoints WMS Market Map 2026, Rising Star in ARC Advisory Group’s WMS MarketMap 2026, and Best WMS Company at the LogiSYM Awards 2026.
